2024: The year of the leap

Unlock the future of B2B manufacturing with Commerce Acceleration

Welcome to the next chapter of growth and innovation. In a world where digital transformation is no longer a choice but a necessity, the B2B manufacturing landscape is at a pivotal moment.

COVID-19 drove the first wave of Commerce Acceleration, pushing businesses to embrace direct-to-consumer (DTC) models. Today, we’re on the brink of a second wave — one that will separate the leaders from the laggards in a market that demands more than just cost-cutting and efficiency.

The case for change: Why 2024 is critical

In the wake of the pandemic, many organizations rushed to adapt by implementing DTC strategies that provided immediate value. However, the landscape is shifting once again. The market is becoming conservative, with cost-cutting taking center stage. But this is not the time to slow down.

New technological advancements are emerging, driven by AI and composable architectures, that will redefine the competitive landscape. Companies that solely focus on efficiency without reinvesting in these innovations risk falling behind. Our report delves into how forward-thinking organizations are modernizing their approach to creating customer experiences that not only retain existing clients but also capture new market share.

Start your journey to commerce acceleration

Don’t let the wave of technological advancement pass you by. Our latest report provides you with the category-shaping intelligence needed to navigate this new era with in-depth storytelling and exclusive insights.

Download it now and discover how you can transform your business in the year ahead.

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