Valtech launches its commerce accelerator on AWS Marketplace along with Contentful

september 23, 2024

Multi-brand businesses can now access the composable commerce accelerator on AWS Marketplace as they look to compose, manage and scale their digital capabilities

Valtech, the experience innovation company, has announced that its enterprise-focused composable commerce accelerator, created in partnership with commercetools and collaboratively with Mars, is now available on AWS Marketplace. Known as ‘LEAP’, the accelerator is offered to AWS customers as the CMS of choice alongside Contentful, a leading composable content platform.

LEAP enables multi-brand direct-to-consumer (DTC) and B2C companies in retail and CPG (consumer packaged goods) to modernize and differentiate their customer experiences across their brands and channels. Originally created for Mars, LEAP empowers multi-brand enterprises in a competitive marketplace to leap ahead of the competition and meet the expectations of today’s customers in an omnichannel world. The accelerator is the result of Valtech blending its enterprise commerce, customer experience and MACH expertise with best-of-breed technology and composable services.

Businesses who are looking to gain an advantage with LEAP can find it through the trusted AWS Marketplace as a consulting offering. Once a consultation has taken place with Valtech’s team of commerce experts, businesses can procure it via the marketplace if it fits their needs. This streamlines procurement complexity and accelerates time to market, allowing more multi-brand businesses to capitalize on the promise of cloud marketplaces in shortening the buying cycle and scaling deployments quickly.

“Listing on AWS Marketplace marks a significant milestone for LEAP since it was first introduced to the wider market last year,” said Casper Aagaard Rasmussen, Global SVP of Technology at Valtech. “We’ve seen tremendous success since launching LEAP with several multi-brand enterprises accelerating the customer journey and go-to-market process. As demand grows, we’re excited to extend the offering to a vast network of AWS Marketplace customers and do it alongside our trusted partners.”

"Being featured with LEAP on AWS Marketplace as the CMS of choice opens more opportunities for brands worldwide to innovate and get ahead,” said Patrick Finn, VP, Global Channels & Alliances at Contentful. “It reflects our shared commitment to facilitate innovation and experimentation, putting the tools in businesses’ hands to succeed now and into the future.”

To access LEAP on AWS Marketplace, visit the website here.

If you would like to learn more about LEAP, contact Valtech here.

LEAP also supports integrations with the following Valtech composable partners:

• Adyen
• Akeneo
• Cloudinary
• Fluent Commerce
• inriver
• Vercel
• And multiple others.

About Valtech

Valtech, the global leader in Experience Innovation, exists to unlock a better way to experience the world. By delivering sustainable, human-centric digital solutions that prepare businesses for the future, we empower brands to leapfrog the competition and surpass best practices.

Our 8,000-strong team in 24 countries crafts intelligent, personalized experiences that blend crafts, categories, and cultures. At the intersection of data, AI, creativity, and technology, we touch lives, grow businesses and unlock value in a digitally accelerated world. Our clients include the world’s best-known brands, such as L’Oreal, LVMH, Mars, P&G, Volkswagen, Dolby, Santander and BBC. See our work at Valtech.com.