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Co-President

Damien Lefebvre

Damien is a trusted advisor within digital transformation whose experience allows him to be a figurehead in the digital industry across North America. On top of being a tech thought leader, his recognized expertise in immersive experiences makes him a frequent guest speaker at conferences about disruptive innovation and IoT.

My Insights

Repurposing Programs in a Crisis

Anyone who has ever been in charge of starting a new program or initiative at their job knows all of the hard work that goes into getting something big and new off the ground. Anytime a new program launches, even when it appears to have been simple to adapt, it’s almost always the result of months, if not years of hard work and analysis. So, when something outside of your control happens to alter the timeline of a new program, the frustration that can cause is exceptional.

avril 28, 2020

UX Intelligence: New Science Behind Testing User Emotions

Excited, Frustrated, or Bored? Now we Know how you Feel

septembre 19, 2016

The Consumer Virtual Reality Revolution has Begun

It's here now. The major obstacles have broken down. The technology has advanced and is accessible, consumers are ready for a new experience, distribution models are in place and most importantly, it has become affordable.

mars 09, 2016

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The experience innovation company