We are all aware of the Amazon effect. Everything’s in one place—it’s quick, easy, and incredibly convenient. But retailers are quickly realizing that when they sell through Amazon, they are missing out on something huge. They might get the sales, but they miss out on a crucial opportunity to capture customer data and to build lasting relationships with their consumers.
Hay 5 razones principales por las que tu plataforma de e-commerce puede no estar rindiendo, y ya seas un líder global o un retailer local, los problemas suelen ser los mismos.
