Electric vehicles for all

As one of the world's most popular car brands, Volkswagen needs no introduction. Iconic models such as the Golf and Polo fill the streets and newer models such as the T-Cross and T-Roc are also big hits. Volkswagen effortlessly combines reliability with innovation. Today this is laying the foundation for the development of electrically powered vehicles—mobility for the future. With the all-electric and ground-breaking ID. models, Volkswagen aims to play a decisive role in the rapidly transforming automotive industry.

The Electric Driving Hub formats Volkswagen’s e-mobility ambitions for an online environment. Our content producers, designers, copywriters and SEO specialists have put together dozens of informative pages based on videos and images created with content producer Mayster. The videos focused on important customer questions like whether driving electric is cheaper or more expensive than driving an internal combustion car, how you request a home charging station and how charging works in the first place. The information platform answers these pressing questions and offers insight into Volkswagen's ambitious plans for the future. 

The platform not only offers information, but a pre-book module, which we have developed with the Digital Circle, too. This allows consumers to order the first electric ID.3 1^ST-models upfront. By doing so, they have claimed a position in the production process. As we’re at the start of the electrical revolution, optimising and enriching the platform will be a continuous process over the coming years.

The shift to EVs will transform the automotive industry. Techniques and processes will need to be thoroughly adapted to support the large-scale production of electric cars. This is a challenge, but also an opportunity. An opportunity to merge safety, innovation and sustainability on four wheels. Or maybe wheels will soon no longer be necessary either. Who can say? Either way, keep an eye on Volkswagen if you want to be the first to know.