Lufthansa
Designing a Seamless Experience Across Platforms
Ensuring that customers experience excellence across all touchpoints
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Get to Know Lufthansa
About
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The Goals
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The Transformation
Partners in Digital Innovation
Lufthansa
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An Integrated, modular digital design system
For the Online Overall Touchpoints.
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A Digital Flight Attendant
Flexible content with a focus on inspiring content
25% higher conversion
The operating concept developed for Lufthansa travel guide as well as the design system with a clear 'tile structure' is convincing in terms of optics, ease of use and usability.
Christian Tillmans, Head of Sales Channel Management and Sales Management at Lufthansa